Visionaire Lighting, LLC

Bryan Fried
President and Chief Executive Officer

Bryan Fried has spent his entire career in manufacturing & distribution. After attending the City University of New York and St. Johns University School of Law, Mr. Fried served as President of Custom Graphic Communications from the late 1970's to 1986. Following this tenure, Mr. Fried was General Manager for Sorg Corporation which provided financial services, computer software manufacturing, assembly & fulfillment. During the late 1980's, Mr. Fried served on the executive board at Professional Lithographics, a $50 Million company serving the high tech printing and media duplication business of California's Silicon Valley. In the 1990's, Mr. Fried was the Chief Operating Officer for Allenbach Industries and Director of Operations for Bertlesmann AG (West Coast Operations), both companies focusing on manufacturing, data management and fulfillment. Bryan Fried has been a Certified Examiner for the California Council for Quality & Service which administers the U.S. Senate Productivity Award. His work (books and videos) on ISO 9000, production efficiency and quality have been distributed by NAPL. Mr. Fried is a martial arts master and has practiced and taught three different martial arts since 1965. He currently holds a 6th Degree Black Belt with the International Daemoo Hapkido Association. He is also the co-author of the self defense book for law enforcement officers Weaponless Defense, CC Thomas, Publisher, introduced in 1980. Bryan Fried is married to wife Cindy, an executive with Fidelity National Title Insurance (FNF:NYSE) and has two sons, David and Robert.